Three Questions to Find Your Why

find your why remember your why

Those who will make this year a true success are not focused on their New Year’s resolutions – about what they will start doing or stop doing. Instead, they are focused on their why. They’ve taken the time to connect the dots of who they are with what they do. And that is a very powerful motivator.

This year, don’t resolve to do two or three small things differently. Instead, take the time to connect with your why. What can you do to make an enduring impact? Here are three simple questions to get you started.


What are your innate strengths?

What are the things you’ve always been good at (sometimes wondering why others find it so hard?) Are you able to see patterns and opportunities amidst complexity? Are you creative, naturally adept at coming up with ‘outside the box’ solutions? Are you a natural born rebel with an innate ability to identify where the status quo is in need of a makeover? Are you brilliant in the details, naturally good at executing projects with a precision that some find tedious? Or are you a naturally gifted communicator, technocrat, diplomat, networker, leader, problem solver or change agent?

How will you measure your life?

Ultimately, living with purpose means focusing on things that matter most. Ironically, the things that matter most are rarely “things.”  That said, while some people are in a position to trade the security of a regular salary in order to pursue a passion, many simply can’t—at least not in the short term or without violating core values (like paying off debt or providing for their family). But following the money and following your heart don’t have to be mutually exclusive. By shifting the lens in which you view what you are doing now, you can profoundly shift your experience of it. No matter what your job, you can draw meaning from it and find greater purpose through how you do what you do. If you don’t think you’re the kind of person you’d want to work with, then consider that it may not be because of the job you do each day, but your attitude toward it.

Knowing your purpose may compel you to take on challenges that will stretch you as much as they inspire you. Just as a boat under power can handle any size wave if perpendicular to it, when you're powered by a clear purpose, there is little you cannot do.

What legacy do you want to leave?

Author Michael Gerber takes this idea to an extreme in his book, The E-Myth Revisited. He asks that you imagine attending your own funeral. All of your friends, your family, and your business associate are there. Picture yourself lying in the box in the center of the room, then listen. Imagine what your colleagues would say about you. Would they talk about the margins you gained? The deals you closed? The efficiencies you implemented? Or, would they talk about the value you left behind? How you helped them grow? How they are better off because they knew you? Starting today, you have the power to shape these conversations.

Rather than rushing to the gym or buying an organizer, take some time this month to connect with your why. There’s no passion to be found in settling for a life that is less than the one you are capable of living. Find your passion. Connect with your why. Work on purpose.



"Your why is the way that you express your inner spirit to the outer world & ultimately give back to the world in the special way that only you are capable of doing."
Sources: Margie Warrell,  C.E.E

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